PNW OSSIA/WASEIA 2026

The solar industry moves fast — but speed without direction leads to chaos. Too many solar companies are so consumed by fulfilling orders, chasing innovation, and responding to market shifts that strategic planning never makes it onto the agenda. The result: misaligned priorities, unclear roles, wasted resources, and businesses perpetually reacting rather than leading. This workshop offers a different path.

This interactive workshop introduces solar industry leaders to the strategic planning process through a live, facilitated role-play. Participants will witness — and engage with — a mini planning session built around a realistic industry scenario, using a "fishbowl" format in which volunteers work through the process in real time while the broader audience observes and reflects.